With a dedicated focus on exceeding the needs of its customers, Home Diagnostics, Inc. has established itself as a leader in diabetes management and blood glucose monitoring systems.

Home Diagnostics, Inc. is one of the leading providers of diabetes products to retail pharmacy, mail service home medical and the durable medical marketplace. Home Diagnostics, Inc. also works closely with hospitals and long-term care facilities to help them more affordably monitor and manage their patients with diabetes. We have expanded our partnerships to include dialysis and respiratory care centers that have a high incidence of diabetes among patients receiving treatment.

What clearly differentiates Home Diagnostics, Inc. is our commitment to make monitoring more affordable for people with diabetes. A Roper Starch survey reported that 40% of people with diabetes say they worry about the cost of managing their illness*. This is especially true among an increasing number of elderly patients on fixed incomes, and a growing uninsured patient population. Covered by Medicare and many private insurances, Home Diagnostics, Inc.'s Smart System product portfolio can save cash payers up to 40% on their test strip purchases alone**. This can add up to significant savings for patients.

Our research and development team remains dedicated to developing products that deliver outstanding performance and value. We will continue to introduce new diabetes products, with the ultimate goal of helping the millions of people with diabetes enjoy a better quality of life.

Thanks to our TrueTrack Smart System® – people with diabetes enjoy advanced performance features that make testing easier, faster and less painful, at an affordable cost. If it’s convenient testing they require, there's nothing else like our Sidekick® Testing System – the world's smallest blood glucose testing system. The Sidekick® System offers the ultimate in ease and convenience. There is no coding required. And, when it's empty, simply throw it away.

What has propelled Home Diagnostics, Inc. to the forefront of the diabetes industry is its revolutionary co-branding strategy. Co-branding offers our retail partners the opportunity to leverage the strength of their store brand by calling the monitor and test strips their own. This unique strategy allows retailers to build brand equity, while promoting repeat purchases and long-term customer loyalty to their store brand and pharmacy.

Today, both the TrueTrack Smart System® and Prestige Smart System® are co-branded by leading national retailers and wholesalers and can be found in more than 40,000 locations across North America.

For all these reasons, Home Diagnostics, Inc. is The Smart Choice™ for successful diabetes management.